Hashtags on Twitter are underestimated.
In the beginning trending topics used to have a lot more meaning than they do now. Using hashtags was a way to gauge what was a hot topic and it’s relevance in respect to the Twittersphere. Then they became the target of spam and companies using them for give aways and to drum up awareness. Yes, that even includes conference chatter and other memes.
Recently, using lazyfeed to reseach hastags, came across @shellykramer’s thoughts on hashtags:
9. #Hashtags. What the heck are they and why do I use them?
People use hashtags (which is essentially this symbol: #) to search, and/or identify subjects, events and other things of interest. For instance, if you’re looking for posts about a certain topic, you can do a Twitter search using keywords like: #socialmedia #fitness or #motiongraphics and find interesting information, conversations, links and other things very easily.
This is also the way that people identify events, gatherings or conferences that are taking place as a way of tracking what’s happening. So if you see lots of tweets in your stream that look like: #140Conf, #gno or #blogchat those connote certain events or conversations that are occurring and you can either just pay attention and see what’s going on, or jump in and participate. You can also search those hashtags at a later time and see what happened, who contributed, etc., which is pretty cool.
Hashtags can be a great source of information for you, as well as a great way to identify people who are interested in the same things that you are and/or whom you might be interested in following.
via V3im.com — “For Newbies: 10 Quick Guidelines to Getting the Most Out of Twitter”
Now, there have been other studies that have delved into the world of how many “licks does it takes to get to the center of a Tootsie Roll”
And here is that very link to a study that was conducted in July to determine How many tweets does it take to be a trending topic on Twitter? We wanted to create a case study on a hashtag with a grass roots movement.
Objective: To observe the influence and efficiency to get a creative hashtag into a trending topic.
Today, we are launching the Case Study: #canijustsay.
Examples of how to use hashtag:
#canijustsay that I love you!
or how about…
#canijustsay that you rock my world.
or an alternative could be…
#canijustsay that I can’t wait for Festivus!
and then…
#canijustsay that @iamkhayyam is one bad mamma jamma?!
Ok, you don’t have to go that far, but you catch the drift. Make a statement, offer an opinion, give some props to your best mates and most importantly have some fun being creative and silly with it. That’s what it’s all about. A little bit of entertainment, love and some analytics.
Written by theusual



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