Here it is 2010 and it’s the year social media makes money, right? Sure, why not. Everyone loves a band wagon and buzz words. I mean, I read all these posts and read profile after profile of people who call themselves gurus and ninjas. At some point it, all seems a little silly.
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Happy New Year to everyone! There will be countless articles and videos regarding twenty ten. Everything from predictions to resolutions of what’s up for this year in business. I’m going to walk way out on a limb and start by saying I could care less about most business models for 2010. I do business like I’m living in the 50s — the 1950s, to be exact.
If you overlook the racism and, of course, the sexism, it was a golden era for business, at least here in America. It was a time when people actually knew who sold them products and provided them services. It was a time when people knew their banker by name and the banker knew them, their families and took a geniune, personal interest in who his customers were.
For me, this is not a huge thing. In fact, this is the way I’ve done business for the past 10 years – actually, it’s the way I’ve always done business. And I’ll continue doing it that way. You can talk all day about how “Social Media” has changed the game. The reality is that anyone who says that hasn’t been in the game of business for very long. If they have, it wasn’t a business they built themselves. In the end, it’s all about the people and customer service and a quality product.
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When I was in LA for the #140conf a few months ago, I ran into Carol Quinn aka @3Lunches. Our interaction was brief, but the thought of three lunches stuck in my head because…well, I love food.
When I got home I connected with Carol via Twitter and went and checked out 3Lunches.com. The concept is to ask for coaching from someone who has knowledge you need. This is done in a format set around three actual lunches.
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**(In the video I said ProBlogger I meant CopyBlogger– All bloggers look the same to me!)
No Twitter. No open laptops. No flash photos. No wifi. No PROBLEM. Respect is what the Audience Conference said yes to. The way in which this event was put on and handled has inspired me to want to put on my own event. I want to live life and conduct business with the least amount of bullshit possible. The audience conference gave me the feeling that you can be real and do business.
The Audience conference will not be televised. At some point video from the event may be released in a slow manner, but some moments in the conference is not meant for the masses. If you’re looking for a take away thought from the event it’s this: In short if you’re not being yourself and telling your story then you suck. To make money and be happy while doing it, you have to leverage what works for you and build off of that.
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